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Conheça @music, a conta sobre música lançada pelo Instagram

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Publicado por Leandra Troyack

O Instagram hoje está lançando um perfil para focar em música.

A conta se chama @music e irá compartilhar fotos, letras de músicas e vídeos de cantores e bandas de todo o mundo e é gerenciada pela equipe do próprio Instagram.

The music community is –– and always has been –– an important part of Instagram. For the past four years, we have become the home for artists big and small –– a place where people across the musical spectrum come to share stories, reveal their creativity and connect directly with fans. Today we’re launching @music, a new account dedicated to exploring music around the globe, from those who create it to the community around it. Each week, we’ll take a look at the musical experience on Instagram. That means showing you a different side of artists you know and love, like Questlove (@questlove), and introducing you to up-and-coming talents from around the world, like Tricot (@ikkyu193). It means highlighting music photographers, album illustrators, instrument makers and, of course, fans. In the Instagram tradition, we will also welcome community participation with a new, music-themed monthly hashtag project. Music is a huge part of all of our lives here at Instagram. It’s a passion of ours, and we know it’s a passion of yours. So follow along at @music –– we think you’ll discover something new. — Kevin Systrom, Founder and CEO Art by @jaredeberhardt

Uma foto publicada por Instagram @music (@music) em

O primeiro post no @music foi feito por Kevin Systrom, CEO do Instagram, no qual ele afirma que a conta irá mostrar um “lado diferente” da música.

A conta terá seis posts por semana e cada um focará em artistas independentes, como funciona a criação de letras para uma música e até mesmo os fãs.

“A comunidade da música é – e sempre foi – uma parte importante do Instagram”, disse Systrom, apontando que o Instagram vem sendo “a casa para artistas grandes e pequenos”, um lugar onde pessoas de todo o mundo musical vão para “compartilhar histórias, revelar sua criatividade e se conectar diretamente com os fãs”.

O segundo post é uma pequena entrevista com Questlove, o baterista da banda Roots e líder da banda que toca no programa norte-americano “Tonight Show”:

When it comes to music, Roots drummer and “Tonight Show” bandleader Questlove (@questlove) is all about the highs and lows. Take DJing, for instance. Give the crowd too many hits and you’ll numb them into the ground; too many non-jams and you’ll drive them off the dance floor. “When I first started, I was just desperate,” he says about the lack of pacing in his shows. “I was like, this is a hit, this is a hit, this is a hit. And you get addicted to the adrenaline rush of, ‘OH MY GOD THIS IS MY SONG.’ You kill them so much. I realized that now I am more obsessed with the opposite. I will put a bad song on and actually watch them filter out the floor. And I will wait two minutes [then play] ‘Uptown Funk’ –– ‘OH MY GOD IT’S MY SONG’ –– and then the scream is bigger than before. –Instagram @music Photo by @questlove

Uma foto publicada por Instagram @music (@music) em

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